July to September 2018
(disponible en anglais seulement)
Our summer webinar schedule is now available! Please join us online in GoToTraining for this series of interactive sessions. Anyone is welcome to attend, free of charge.
For further information please email firstname.lastname@example.org or phone 1-888-9-ASPIRE (1-888-927-7473), Ext. 702.
To register, please sign up for the sessions listed below.
WOW SESSION! Modules 1 and 2: Business Essentials
with Louise Doyle, Business Coach
Tuesday, July 24 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Louise will begin this workshop with a discussion of the importance of assessing your skill set and your reasons for starting a business. This is the essential starting point in considering entrepreneurship as your career path. We will then delve into topic of market research, which is necessary in determining the viability of your business idea. You will learn how to set market research objectives, utilize various methods to carry out your research, and refine your business concept. Louise will also take your questions. This session relates to Modules 1 and 2 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
NEW! The Future of Social Media for Business
with Chris Holland of Juggernaut Marketing Communications
Thursday, July 26 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Social media is everywhere today, and has become a tool used to captivate audiences and give power to people. In this session, Chris will delve into the past, present, and future of key social media sites. Learn about the evolution of language along with its benefits and threats, and how 3D marketing can add a new element to your success. Chris will discuss how companies such as Cambridge and Samsung broke the trust of their audience, to demonstrate how vital it is to maintain the trust of your following. Don’t miss out on this exciting new webinar. Sign up today!
WOW SESSION! Module 3: Sales and Service
with Chantal Orr, Business Coach
Tuesday, July 31 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
This workshop will cover all areas of sales. Topics include identifying your customer, developing your sales pitch, overcoming customer objections, and excellence in customer service. Listening is the key to building trust. This helps you understand the behavioural styles of your potential customers and how to present your message to appeal to various customer groups. This session relates to Module 3 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
WOW SESSION! Module 4: Forming Your Business
with Doug Tardif, Business Coach and co-host Cyndal Taylor of Sun Life Financial
Tuesday, August 7 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
This workshop will explain how you should structure your company. The worksheets will help you assess whether you should consider incorporating a business or operating as a sole proprietorship. We will also discuss government regulations, insurance requirements, and the process of selecting a business name. This session relates to Module 4 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
WOW SESSION! Module 5: Working From Home
with Chantal Orr, Business Coach
Tuesday, August 14 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Join Chantal in this workshop to discuss the major considerations of operating a home-based business. We will cover the key considerations including where to locate and how to lay out your home office space. You will also get tips on sourcing office equipment and ways to create home offices that inspire. There will be ample time for your questions. This session relates to Module 5 of the BA program. BA participants and anyone interested in entrepreneurship is welcome to attend.
NEW! Creating Facebook Content to Engage your Followers
with Monica Kriese of Gail-Force Marketing
Tuesday, August 21 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Are you planning to use a Facebook Page to market your business or product? In this session Monica will provide some helpful tips on how to find quality content, and how to engage your customers. Monica will start with an overview of Facebook's audience and describe some Facebook Page features to help manage your time more efficiently. She will also review creating a content calendar and curating content. It is recommended that you have a profile on Facebook for this webinar, but everyone is encouraged to attend!
DISCOVER! Information Forum: Find Your Fit with Make A Change Canada
with Make A Change Canada Team Members
Thursday, August 23 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Join our next information forum to learn about our supportive online skills training programs in web development and entrepreneurship. As a national charitable organization, our goal is to help more Canadians develop the skills they need to find or maintain employment, or start their own business. Whether you are a potential new client, community partner, or supporting agency with similar goals, this conversation with our staff and program participants will help you find your fit with Make A Change Canada.
WOW SESSION! Module 6: Developing Your Strategies
with Louise Doyle, Business Coach
Tuesday, August 28 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
This workshop will present the entire marketing lifecycle. Whether your business is service- or product-based, there are aspects of this important module that are directly applicable to you. Louise will cover all of the four Ps of marketing including price, product, place, and promotion. This session relates to Module 6 of the BA website. BA participants and anyone interested in entrepreneurship is welcome to attend.
WOW SESSION! Module 7: Preparing Your Financials
with Anne-Marie Edgar, Executive Director
Tuesday, September 4 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Does the idea of preparing your financial statements leave you in a cold sweat? This is the common reaction of most small business owners, and it can impede your progress with preparing the very documents every traditional lender must see. Join Anne-Marie in this session as she highlights the relative simplicity of your financial statements. See the process of preparing your financials in action!
WOW SESSION! Module 8: Writing Your Business Plan
with Doug Tardif, Business Coach
Tuesday, September 11 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Traditional, Condensed, or “1-Page,” what is the right business plan for you? Jot down your questions and join in. Feel free to ask, type, or just listen in; get and share ideas. No pressure! This strength-based, interactive session aims to surprise you with what you already know about business and planning. Based on our SuccessAbilities Business Planning articles, this session ties into the Business Abilities e-learning Modules 1 through 8. Be sure to sign up early.
SPECIAL PRESENTATION! Reflections from Cam’s Bipolar Blog: Insights and Discussion into the Topic of Mental Health
with Cameron Miner of cam.majorminer.ca
Thursday, September 13 at 11:00 a.m. Pacific (2:00 p.m. Eastern)
Cameron Miner has lived with mental health challenges for much of his young adult life and is not afraid to share his experience and insight. By sharing his journey, Cam hopes to develop a discussion with participants from all over, and advocate for an open and honest conversation regarding mental health. As a graduate of our IBDE program, Cam looks forward to presenting in our live webinar environment and connecting with other participants who will listen and engage in a dialogue on overcoming adversity. Please note that this live session will not be recorded, so sign up and show up to ensure you can benefit from this one-of-a-kind opportunity!
Come out and enjoy our online community and learn from our dynamic presenters!